Technical Textiles Are Driving Industry Growth | Apparel Magazine

All the pundits at major shows around the world share a common perception about the global textile industry: that its future growth will be driven by technical textiles. Indeed, technical textiles have become the most important driver of growth in the textile industry. This perception was shared by many experts at the shows.

Technology is the underlying force that is transforming the industry from its conventional to an increasingly digital character. New software solutions, processes and technologies used in garment and leather manufacturing are top of mind at textile trade shows worldwide.

But it is not just the conventional applications of textiles and apparel that are of interest to both the industry and the consumers. The applications are today proliferating, limited only by designers’ imaginations. For example, technical textiles used in the highly-specialized aerospace industry are now being contemplated for consumer applications.

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What Are the Advantages of Print Media Over Electronic Media?

Many companies reject print media advertising, believing the digital age has given way to more efficient forms of marketing. But comparisons between print media and electronic media have shown that print media provides many incredible advantages. Magazines, newspapers, leaflets, and catalogues are more effective at targeting customers and making a lasting impression. Here are some of the advantages of printed media over electronic media.

Advantages of Print Media vs. Electronic Media

20180424Can electronic media replace print media? If you ask brands like Ikea or Williams-Sonoma, the answer would be “no.” These companies derive a huge part of their success from their catalogs and print media. Flashy magazines with vibrant photographs will always be popular among consumers and they’re very effective at grabbing readers’ attention. Additionally, print media is generally an easy and affordable medium to advertise with and effectively spreads awareness within a specific geographical area. You can target your demographic more easily with print media by doing research and delivering your catalogs right to your prospective customers’ mailboxes. Print media allows for easy budgeting and expense management as well.

As for electronic media, although it has a much wider reach and allows for greater flexibility, its results still do not compare to the quality customer relationships you can gain from using a print media strategy. Electronic media does allow businesses and retailers to use pictures, animations, and even 3D imaging to market their products or services, but it comes at a cost. It is actually much more affordable to set up a print marketing campaign. And the profit you gain through targeting the consumers most likely to buy your products outweighs the investment.

Important Types of Print Media

There are three main important types of print media: newspapers and articles, magazines and catalogs, and books. Newspapers and articles are delivered in a frequent and regular manner, and they can be presented attractively to create interest in the reader. This form also provides accurate and authentic information about current events locally and worldwide, related to various human-interest topics like health or entertainment.

Magazines and catalogs go deeper into a particular topic. They can feature stories, interviews, research, or analysis to provide the reader with more details about a specific topic. Unlike newspapers, which provide information on several topics and categories, magazines focus all their content on something specific and provide in-depth research and information about it. Some topic examples include fashion, technology, gaming, interior design, and fitness.

Thirdly, print media can come in the form of books. These can be considered a form of cultural heritage, encompassing scientific reports, history, and literature. Whether it comes in the form of textbooks, adult literature, or storybooks, this form of print media is a great way to target people who still enjoy taking their time and going through an entire book about a topic. Biographies, history, and self-help are some of the categories of this type of print media.

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WHAT IS A TECHNICAL TEXTILE?

Technical textiles and other textiles, such as clothing and fashion, differ significantly. Clothing and fashion fabrics have aesthetic look and form as the key parameters whereas technical textiles are fabrics that have specific functional properties for demanding environments. Technical fabrics are carefully designed and engineered for the specific application to give confidence, that the properties required will be delivered consistently.

YARN TYPES

Technical textiles are usually manufactured from synthetic materials, such as glass fibre, polyester, nylon, polyamide, spun polyester, aramid, and mixed yarns. Other yarn types are used and many more are available, please ask us if you need a particular yarn type not specified here. The materials are usually continuous filaments with or without twist. The higher the weight, the more filaments there are to manage.

COMMON TERMS

There is a certain amount of jargon in weaving, not all of which is immediately obvious. When talking about textiles, you will hear warp, weft, ends, picks amongst many other terms. The terms below are worth focusing on because they are in widespread usage and can be confusing. When giving us details of your needs, if you use a different count system just let us know your needs in the count system you use and our technical team will do the rest.

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Five Predictions For The Future Of Print Media

In an increasingly digital world, the fate of print media is often called into question. Does the rise of mobile and internet mean the death of newspaper and magazine ads? The answer might be more complicated than you think.

Print media is naturally seeing a sharp decline due to the rise of digital. However, there are still channels where print not only makes sense, but can engage audiences more effectively due to its secure and intimate nature. And don’t underestimate the power of combining digital and print media.

Below, five communications executives from Forbes Communications Council offer their predictions for where print media will go from here.

1. The Law Of Diminishing Returns

I think Tim Wu really nailed it on NPR recently: It’s all about “the quest for clicks.” Digital and mobile mediums are steamrolling away the print world. As our society continues to grow its percentage of web-born youth, that print number only declines more and more. In the not too distant future, every billboard, every bus ad, every news source will be read/seen/watched digitally.

2. An Integrated Approach

Mixing print media with a fully integrated approach has been successful with our construction executive buyers, leading to larger enterprise partnerships. Combining social, native, digital and other lead-generation efforts to saturate the audience will help tell the complete story and reach the audience where they feel comfortable interacting with the brand.

3. The Answer To Security Fears

Digital content is beloved because it is easy to produce, syndicate, pivot, measure and demonstrate ROI. But in a world where businesses are limiting access to some digital content for fear of cyber attack and security vulnerabilities, the idea of evolving print media to include features like augmented reality or other digital enhancements might become an attractive option.

This article comes from forbes edit released

Advances in Technical Textile Technology

Advances in Technical Textile Technology provides comprehensive coverage of technical textile materials available for commercial use and how to explore the full potential of new technical textile technology. Includes the latest on state-of-the-art technology for technical textile applications direct from the companies and research institutes at the forefront of the latest research programs.

Each issue covers materials developments, new processes and equipment, safety and protection, testing and standards, environmental issues, together with new patents and international industry and market news.

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Popular Culture and Print Media

Print media is classified as anything that is in print and is also used to inform the public. The most prominent forms of print media are newspapers, books, magazines, direct mail, and yellow pages. Outdoor advertising like billboards and transit posters are different types of print media but are very effective in conveying the advertisement across. What one sees and reads has a big influence on what he or she says, how one says it, and his or her action. The influence print media has on people and communities have contributed to the change in popular American culture today. Print media is placed to catch everyone attention, it is everywhere one may look. People will find some form of print media strategically placed to catch onlooker’s attention.

More than a communicative feature, print media has influenced American culture and consumerism over the years. Print media sets the trend on what is fashionable and what is out of fashion. More important, it serves as a significant factor to inspire and impede consumerism. By influencing one’s consciousness and perception, print media has formed society into what has become “American Culture” of today. The influence print media has can make one desire the thing he or she use to dislike, believe in principles he or she used to have an aversion to, and continually consume items in excess.

Print media has been extending the knowledge of the news or chronicles across the nation by keeping the public up- to- date on information pertaining to one’s life, services, products, and the environment. Several trends that have propagated by the print media are food, fashion, and weigh loss programs. People are focused more on these trends today than ever before. Print media has made it more accessible for people to obtain whatever information he or she needs to keep up with these particular trends.

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8 panels to help Centre set standards for technical textiles

To expedite the process of developing standards for the technical textiles sector, eight committees have been formed at the Centre of Excellences in India to help identify the areas in which standards needed to be formulated, said Textiles Secretary Anant Kumar Singh.

“The market of technical textiles is expanding rapidly with new products being added by the users in various industries. Thus it is imperative to formulate standards to accelerate the growth of the textiles sector,” Singh said inaugurating the third edition of ‘National conclave on standards on technical textiles’ organised jointly by the Ministry of Textiles, Bureau of India Standards (BIS) and FICCI on Thursday.

India has the capability, resource and market in the area of technical textiles and the need was to capitalise on these strengths, according to an official release.

It is imperative for the stakeholders, including industry, policy makers and research institutes to work in close collaboration and also suggest ways to make the process of developing standards for technical textiles faster, Singh added. The eight committees will also include industry representatives.

Expanding market

The Secretary pointed out that the market of technical textiles was expanding rapidly with new products being added by the users in various industries. However, the share of technical textiles in the domestic textile sector as well as at the global level was very low as compared to developed countries and this needed to be addressed.

The government will also launch the new mission for technical textiles soon as the earlier mission has completed its period, Singh added.

The conclave, since its inception, has been instrumental in bringing together institutional buyers in various segments along with industry to discuss the standards that needed to be formulated by BIS on priority, the release said.

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Print Media Isn’t Dead, It’s Just Moved

Print media isn’t dead, it’s just moved. It may surprise readers outside of South Asia to learn, but the largest circulation English-language paper is not from the UK or the U.S. Instead it is The Times of India.

It turns out that traditional paid-model newspaper subscription readership is alive and well in the sub-continent. Not only that – it is growing. “A recent study from the FICCI [Federation of Indian Chambers of Commerce & Industry] suggested that the value of the Indian newspaper industry has grown by two-thirds in the past six years,” says consultancy, EY. “In 2005, the total industry was worth $2.64 billion (U.S. dollars). This rose to$4.37 billion in 2010.”

Currently more than 82,000 newspapers combine to give India a total circulation of 110 million daily copies. Consultancy, KPMG estimates that growth rates for regional Indian newspapers are expected to hover between 12 and 14% for the next several years. And the actual current value may be even higher, says EY, as actual readership is probably even higher due to copies being generally shared by several people.

Growth in the Indian newspaper industry is driven by the country’s rapidly expanding middle class. Internet penetration remains poor – with 80% of the population thought to still be lacking basic access. Alternative methods for information dissemination, such as radio and TV, are growing but lack a number of the advantages newspapers bring.

Delivery costs less than the equivalent of $2 a month and can be tailored to match the many languages spoken throughout the country. Due to this local advertising spend is on the up. “Advertisers have discovered the vast diversity of vernacular print media and its ability to reach consumers in thriving medium-sized cities,” EY says.

Further advantages from newspapers include classified ads, which have largely traditional matchmakers in finding marriage partners for men and women. The perceived reputation of papers also helps. Newspapers are considered to be an important social tool that is helpful in educating children, EY adds.

Meanwhile books have moved to Mexico. In the nineties, literacy rates in the country shot up from around 10% to 90%. This, combined with significantly increased disposable income has led to serious growth in the sector. Firms involved in the business are now looking to expand internationally. Festivals such as the Guadalajara International Book Festival and a prominent role at the 2015 London Book Fair helped catapult the industry to new heights, according to EY.

This article comes from forbes edit released

A Study of Technical Textiles – Scope and Classifications

Textile that is primarily used for its performance or functional properties and not for its

appearance or aesthetics is known as technical textile. The industrial fabrics that are used for

various industrial applications are also classified as technical textiles. As such, technical

textiles are the high performance fabrics that are basically used for non-consumer applications.

Some textile academicians also include finished products such as ropes or tarpaulins, and parts of

other products, such as tyre cord for tyres or coverstock for diapers, in the definition of

technical textile.

Scope of Technical Textile

An exceptional feature of technical textiles is the use of innumerable varieties of raw

materials, processes, products and applications for their production. Some of the materials used

for making technical textile are listed below.

  • Metals, like steel.
  • Minerals, like asbestos and glass.
  • Synthetic polymers, like PES, PA, PAN, PP etc.
  • Regenerated fibers like rayon fiber and acetate fiber.
  • Natural fibers like cotton fiber, jute fiber, wool fiber etc.

Technical Textiles Classification

According to the end use, technical textiles can be divided into different categories:

Agrotech

Industrial

Cloth tech

Home tech

Med tech

Oeko tech

Pack tech

Sport tech

This article comes from teonline edit released

Print Media vs Electronic Media

We are living in a rapidly developing and modernized era where technology is taking charge in every walks of our life. This technology may come with many advantages and disadvantages as well. Every development is due to rapid modernization, improvement of old administration methods and the use of new technology to make things even better. However with the growing modernization human demand for knowledge is also increasing. Media serves an important role in keeping people informed about the events and innovations around the globe. This information may reach us in two forms, either through print media which is the oldest method, or the other one can be electronic media. With the improvement of electronic media during past few years and daily reports on achievements, electronic media has dominated over print media during past few years. Print media is the oldest form of Mass Media, and still not outdated. Daily about 70% of people start their day by reading newspaper, which is the oldest media around the world. Newspaper gives us information about whole world within few minutes of reading session, with a choice to skip the topics that we are not really interested about.

Print Media still forms an important part of Media Industry which has been given a competition by electronic media and a new technology called e-newspaper applications. But still newspaper holds its value even today and is competing strongly with technology backed media. Basically said, words printed with ink on paper that is attached in different ways, provides different kinds of information, education and entertainment. These may consists of chapters or themes, pictures, advertising and so on and mostly big emphasis is made on make-up and attractive appearance.

Print Media

Printing is a process for reproducing text and images, typically with ink on paper using a printing press. It is often carried out as a large-scale industrial process, and is an essential part of publishing and transaction printing. Print media make use of the printing means to spread some news, information or message among the large number of people. Print gives a broader range of access to the knowledge about particular topic and enables future generations to build directly on the intellectual achievements of earlier ones without the changes arising within verbal traditions. Print media today is being challenged by its electronic counterpart. But there are several unique advantages that help both the mediums to create a niche place in the media industry. Print media is more capable than electronic media to deliver localized news that may interest city or district residents, also helpful in educational purpose. Print media can be in the form of newspaper, magazines, book or printed journals and pamphlets.

Electronic Media

Electronic media use electronics or electromechanical energy for the audience to access the content. This electronic information may be accessed in many ways, either through internet, television or radio. This is in contrast to static media (mainly print media), which today are most commonly created electronically, but never required electronics to be accessed by the user, and are generally in the printed form. The primary electronic media sources familiar to the general public are in the form of news channel, radio presentation, video recordings, audio recordings, multimedia presentations, CD-ROM and online content. Most new media are in the form of digital media. However, electronic media may be in either analog or digital format. Any equipment used in the electronic communication may be considered electronic media and these equipments may include television, radio, computer or telephone. News is the most common form of electronic media. Information on current events which is presented by print, broadcast, Internet, or word of mouth to a third-party or mass audience is provided by the news channels.

Electronic media has emerged as a powerful source for making people aware about the latest happenings around the world. Today there are more than 100 news channels giving information about various national and international events related to the field of sports, business, politics and fashion. These days there are special channels dedicated variously for sports and business etc. that telecast news related to these to these areas only. One can easily access these channels without paying anything extra. Also there are separate channels and articles available on the internet that discuss about a particular topic and make you aware of the various facts about your desired topic.

General Comparison

Both print media and electronic media are in a constant state of competition, both competing to super pass each other. Both of the medium have their own set of unique features that make them distinct from one another. These basic points of difference are:

Print Media

  • Choice of reading, that is user is free to read anytime from the newspaper, whatever he wish to read and can be carried anywhere.
  • Much affordable form of media, when compared with the electronic media
  • For an individual, it’s quite an easy proof for any sort of information – People specially living in rural areas can easily afford a newspaper as compared to TV’s etc.
  • User do not require any kind of medium like radio, television etc. for the data transmission
  • It is your choice to access this media at any point of time, not like electric media where a program is telecasted at a particular prescribed time.
  • Relatively easier form of accessibility public for campaigns etc
  • Print media allows reader to store away articles that be used any time in the future.

Electronic Media

  • A more advanced form of media.
  • Introduces relatively more revenues and job opportunities as compared to the printed forms
  • Relatively more innovative form of media and includes motion pictures, animation etc. which make things even more attractive
  • A variety of options available unlike print media where one has to stick on to a single set of document. People can surf through different channels, site etc. whatever they like or want
  • Very appropriate for immediate broadcast like result of instant POLLS, reviews of public and some match results
  • Works better for people with hearing and seeing disabilities.
  • Can be reached faster and can be made LIVE.
  • Can be very effective for spreading awareness at national and international level
  • The standard of television news is deteriorating much faster than that of print media.

Popularity

Electronic Media

Electronic media is gaining more popularity days. During earlier times people depended on newspapers when there was no other source of news and information, and sometimes got to know about facts quite late. The major limitation of print media was that, only the urban people and those who were well educated could read newspapers. The Electronics media has replaced print with better and fast flowing news and information. Those who cannot read can watch and listen to the news broadcast on television and radio respectively. Also it is an advantage for visually impaired people. Today electronic media has spread everywhere, both in urban and rural areas. Electronics media has become so effective that we watch live telecasts. The best part of Electronics media is that it gives life picture and the scenes of the places of incidents and that too without much delay.

With electronic media it has become possible to see all National and International programs straightaway and watch the movements of the crowd with some live action transmission also becoming popular with this media. Another added advantage for electronic media is that we all see the news and happenings in TV so many times during the day that it neutralizes the interest to read the same news in the newspapers again the next day. There are a large number of news channels available on television these days broadcasting different information and programs. There are many people interested in watching the burning topics or very commonly termed as breaking news of the day and also very much interested to hear comments of prominent people about the current events or in case of some important event. This participation of some prominent people in the matter concerning general people makes it more interesting and more informative. The electronics media thus updates the knowledge of the people.

Print Media

We may say that electronic media is trying to dominate over the print media these days, but we cannot close our eyes against print media. Print media in every form have its own importance and prominence which cannot be replaced by anyone else. Today there is a tight competition between the newspaper and electronic medium. Also the competition among various newspapers is also increasing day by day which has made the print media cheaper, qualitative, informative and fast. The print media always is accurate information in detail. The journalists and editors of newspapers are more efficient and experienced than those of TV who just hire people based on looks rather than their journalism skills. Experience and well qualified journalists are successful in presenting information in an analytic manner, which helps the reader to be clear about the facts and the subjects and also create their interest to read further. What we generally see in TV is only the highlights and a lot glamorized version. Nevertheless, for detailed information, we go through newspapers, which give it in a broader manner about any matter or happenings.

We cannot disagree over the fact that the utility of print media will always remain informative to help a man to progress in his life. In all newspapers, the editorial page contains the broader views of the prominent editors on the current and sensitive issues, which give the detail and structural information about the matters and also the views of some prominent people over the common issues of the community, state or country. The intellectuals generally are keen to study such matters from the editorial section of the newspaper. Print media covers all possible major and minor information sources and highlights even national and international events. Print media is famous to make sectioning of topics with the aim to give specific and broader information, and these sections may include information from the field of sports, politics or business.

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