Technical Textiles Are Driving Industry Growth | Apparel Magazine

All the pundits at major shows around the world share a common perception about the global textile industry: that its future growth will be driven by technical textiles. Indeed, technical textiles have become the most important driver of growth in the textile industry. This perception was shared by many experts at the shows.

Technology is the underlying force that is transforming the industry from its conventional to an increasingly digital character. New software solutions, processes and technologies used in garment and leather manufacturing are top of mind at textile trade shows worldwide.

But it is not just the conventional applications of textiles and apparel that are of interest to both the industry and the consumers. The applications are today proliferating, limited only by designers’ imaginations. For example, technical textiles used in the highly-specialized aerospace industry are now being contemplated for consumer applications.

This article comes from apparelmag edit released

What Are the Advantages of Print Media Over Electronic Media?

Many companies reject print media advertising, believing the digital age has given way to more efficient forms of marketing. But comparisons between print media and electronic media have shown that print media provides many incredible advantages. Magazines, newspapers, leaflets, and catalogues are more effective at targeting customers and making a lasting impression. Here are some of the advantages of printed media over electronic media.

Advantages of Print Media vs. Electronic Media

20180424Can electronic media replace print media? If you ask brands like Ikea or Williams-Sonoma, the answer would be “no.” These companies derive a huge part of their success from their catalogs and print media. Flashy magazines with vibrant photographs will always be popular among consumers and they’re very effective at grabbing readers’ attention. Additionally, print media is generally an easy and affordable medium to advertise with and effectively spreads awareness within a specific geographical area. You can target your demographic more easily with print media by doing research and delivering your catalogs right to your prospective customers’ mailboxes. Print media allows for easy budgeting and expense management as well.

As for electronic media, although it has a much wider reach and allows for greater flexibility, its results still do not compare to the quality customer relationships you can gain from using a print media strategy. Electronic media does allow businesses and retailers to use pictures, animations, and even 3D imaging to market their products or services, but it comes at a cost. It is actually much more affordable to set up a print marketing campaign. And the profit you gain through targeting the consumers most likely to buy your products outweighs the investment.

Important Types of Print Media

There are three main important types of print media: newspapers and articles, magazines and catalogs, and books. Newspapers and articles are delivered in a frequent and regular manner, and they can be presented attractively to create interest in the reader. This form also provides accurate and authentic information about current events locally and worldwide, related to various human-interest topics like health or entertainment.

Magazines and catalogs go deeper into a particular topic. They can feature stories, interviews, research, or analysis to provide the reader with more details about a specific topic. Unlike newspapers, which provide information on several topics and categories, magazines focus all their content on something specific and provide in-depth research and information about it. Some topic examples include fashion, technology, gaming, interior design, and fitness.

Thirdly, print media can come in the form of books. These can be considered a form of cultural heritage, encompassing scientific reports, history, and literature. Whether it comes in the form of textbooks, adult literature, or storybooks, this form of print media is a great way to target people who still enjoy taking their time and going through an entire book about a topic. Biographies, history, and self-help are some of the categories of this type of print media.

This article comes from macromark edit released

WHAT IS A TECHNICAL TEXTILE?

Technical textiles and other textiles, such as clothing and fashion, differ significantly. Clothing and fashion fabrics have aesthetic look and form as the key parameters whereas technical textiles are fabrics that have specific functional properties for demanding environments. Technical fabrics are carefully designed and engineered for the specific application to give confidence, that the properties required will be delivered consistently.

YARN TYPES

Technical textiles are usually manufactured from synthetic materials, such as glass fibre, polyester, nylon, polyamide, spun polyester, aramid, and mixed yarns. Other yarn types are used and many more are available, please ask us if you need a particular yarn type not specified here. The materials are usually continuous filaments with or without twist. The higher the weight, the more filaments there are to manage.

COMMON TERMS

There is a certain amount of jargon in weaving, not all of which is immediately obvious. When talking about textiles, you will hear warp, weft, ends, picks amongst many other terms. The terms below are worth focusing on because they are in widespread usage and can be confusing. When giving us details of your needs, if you use a different count system just let us know your needs in the count system you use and our technical team will do the rest.

This article comes from jamesdewhurst edit released

Five Predictions For The Future Of Print Media

In an increasingly digital world, the fate of print media is often called into question. Does the rise of mobile and internet mean the death of newspaper and magazine ads? The answer might be more complicated than you think.

Print media is naturally seeing a sharp decline due to the rise of digital. However, there are still channels where print not only makes sense, but can engage audiences more effectively due to its secure and intimate nature. And don’t underestimate the power of combining digital and print media.

Below, five communications executives from Forbes Communications Council offer their predictions for where print media will go from here.

1. The Law Of Diminishing Returns

I think Tim Wu really nailed it on NPR recently: It’s all about “the quest for clicks.” Digital and mobile mediums are steamrolling away the print world. As our society continues to grow its percentage of web-born youth, that print number only declines more and more. In the not too distant future, every billboard, every bus ad, every news source will be read/seen/watched digitally.

2. An Integrated Approach

Mixing print media with a fully integrated approach has been successful with our construction executive buyers, leading to larger enterprise partnerships. Combining social, native, digital and other lead-generation efforts to saturate the audience will help tell the complete story and reach the audience where they feel comfortable interacting with the brand.

3. The Answer To Security Fears

Digital content is beloved because it is easy to produce, syndicate, pivot, measure and demonstrate ROI. But in a world where businesses are limiting access to some digital content for fear of cyber attack and security vulnerabilities, the idea of evolving print media to include features like augmented reality or other digital enhancements might become an attractive option.

This article comes from forbes edit released

frontlit banner

PVC coated frontlit banner is mainly pop advertising sign material in market. It is made of PVC film and polyester fabric. By laminated PVC film on both sides of polyester basic fabric, better strengthen substrate to resist both fading and weather damage. Frontlight banner has widely used for outdoor billboard, street sign, road sign, event banner, pole flag , Post display, Roll up, etc. PVC frontlit is made with three way of processes, cold/Hot laminated banner, PVC coated banner.

As the most important series of SOFLEX, Front-lit series are widely used in billboard, post board, POP, Banner and other more markets. Based on different production technologies, you can easily find coated and laminated products up to 5meters (197”) which are various in width, thickness, strength and finish to help meet your specific application requirements.

 

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History of Textile printing

Woodblock printing is a technique for printing text, images or patterns used widely throughout East Asia and probably originating in China in antiquity as a method of printing on textiles and later paper. As a method of printing on cloth, the earliest surviving examples from China date to before 220.

Textile printing was known in Europe, via the Islamic world, from about the 12th century, and widely used. However, the European dyes tended to liquify, which restricted the use of printed patterns. Fairly large and ambitious designs were printed for decorative purposes such as wall-hangings and lectern-cloths, where this was less of a problem as they did not need washing. When paper became common, the technology was rapidly used on that for woodcut prints.[1] Superior cloth was also imported from Islamic countries, but this was much more expensive.

The Incas of Peru, Chile and the Aztecs of Mexico also practiced textile printing previous to the Spanish Invasion in 1519; but owing to the lack of records before that date, it is impossible to say whether they discovered the art for themselves, or, in some way, learned its principles from the Asiatics.

During the later half of the 17th century the French brought directly by sea, from their colonies on the east coast of India, samples of Indian blue and white resist prints, and along with them, particulars of the processes by which they had been produced, which produced washable fabrics.

As early as the 1630s, the East India Company was bringing in printed and plain cotton for the English market. By the 1660s British printers and dyers were making their own printed cotton to sell at home, printing single colors on plain backgrounds; less colourful than the imported prints, but more to the taste of the British. Designs were also sent to India for their craftspeople to copy for export back to England. There were many dyehouses in England in the latter half of the 17th century, Lancaster being one area and on the River Lea near London another. Plain cloth was put through a prolonged bleaching process which prepared the material to receive and hold applied color; this process vastly improved the color durability of English calicoes and required a great deal of water from nearby rivers. One dyehouse was started by John Meakins, a London Quaker who lived in Cripplegate. When he died, he passed his dyehouse to his son-in-law Benjamin Ollive, Citizen and Dyer, who moved the dye-works to Bromley Hall where it remained in the family until 1823, known as Benjamin Ollive and Company, Ollive & Talwin, Joseph Talwin & Company and later Talwin & Foster. Samples of their fabrics and designs can be found in the Victoria and Albert Museum in London and the Smithsonian Copper-Hewett in New York.

What is frontlit flex

Frontlit flex banner is used when you have lights pointing in the front of the banner . It is white opaque substrate with 340 gsm thickness. It has soft and delicate surface. These banners come in both gloss and matt finish. They can be used outdoor and indoor with ease as they are weather resistant.

What is backlit flex
Backlit flex banner is used when you have lights pointing in the back of the banner . It is white opaque substrate with 510 gsm thickness. These banners have high transmittance. They are specially coated for digital printing. They can be used outdoor and indoor with ease as they are weather resistant and water proof. More clear and visible image with back-light due to lower translucency. Its compatible with most solvent printers.

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Difference in designing
There is not much of difference in designing between frontlit and backlit flex. It is always advisable to hire a good graphic design agency. For backlit flex care should be taken to use right mix of colors which compliments, so that print quality is best as light is at back. You can get banner designed in adobe illustrator, corel draw, pdf, adobe photoshop. If you are not comfortable with these software then you are recommended to hire graphic designers.

How Does Solar Screen Do All That

Solar Screen Material cools and protects by reducing heat and UV rays in 3 ways.
They Block the sun’s hear and UV rays, Absorb the heat and Dissipates it with the airflow through the screen.

The Solar Screen Chart illustrates how the heat entering the home is reduced by a very substantial amount.

Is it Just for Windows? There are several applications other than just windows that solar screen is used to solve heat problems. Many homeowners are using solar screen for these applications:

Screened in Porches
Patio Shading
Gazebos Shading
Skylights
What Type of Solar Screen is Available?
The Solar Screen (either 80% or 90%) Solar Screen fabric . It is an extremely durable PVC coated polyester fabric. So tough it can be nailed, stapled, sew it together and install grommets. Solar Screen is also Pet Resistant.

Solar Screen is designed to block up to 80% of the sun’s heat. 80% is a lot of heat blockage. It is works very well in cooling most areas as it cools as very well, lets in a lot of natural light and has the best outward visibility. The best outward visibility is with the darker color solar screen fabric: either black, brown or black/brown.

MemoTex Sun Screen

SoFlex Mesh

SOFLEX Mesh series includes 5 classic types of Mesh, which comes from Soyang’s Germany coating line up to 5 meters (197”), is widely used for wall wraping, billboard, Banner,display and even indoor decoration like curtains. Our mesh can be printed on both sides with UV ink and it’s PVC backing line also makes it easy when feeding and printing on machines.

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SoFlex – Mesh can provide various wind flow between 25% and 65%, and they are all suitable for large format advertisement, wiith unique recipe, SoFlex-Mesh can offer enhanced image compared to traditional meshes. SoFlex-Mesh is widely used for scaffolding, theatrical, TV backdrops and so on. For all items except Mesh-6, a PVC backing is available which could prevent ink spray through when printing and makes the feeding easy.